In this article we would look into how to use mobile technology to manage distributed sales force for your organization.
This question may be very critical to answer and may end up turning into a manual if answered in detail. Though a general and an over simplified reply would be complying processes.
A small team of distributed field force can be managed over phone with manual reporting. Having a mandatory process that needs complying may seem an over kill. But that’s not true if you look from a business point of view. And we will explain now why we feel so.
Being the business owner or the sales head, the primary responsibility is to scale up. This approach keeps an organization in a constant growth path. One needs to be aware of the day to day processes. But being completely involved in it may keep you stranded in operations and hence losing the focus on growth.
This is where a process falls perfectly well. Today’s mobile technology is completely capable to implement a compliance process. Your on-field team needs to follow the process to complete a job in hand.
One of the challenges that a business with a small team may face is training. Thankfully the penetration of smart phones have been such that one is completely aware of the basic functionality of such devices. Such is the scenario that one is more comfortable operating a smart phone than a laptop. So the training is now restricted to only understanding the process and the way to use the mobile phone application to put that process into action.
For a large team, a field force automation is very important and very logical to understand. We have seen almost all organizations with big sales team works with a CRM. And that’s all what they have in the name of automation of sales.
We need to understand the process at one level is meant to add efficiency to the work being done. Process must be such that it accomplishes the work in hand and generates data for insight. The process is not fine-tuned if it slows the overall work in the name of data collection. The contemporary CRM adds a lot of clerical job for sales people. The sales people have to do a lot of data entry. This in-turn impacts their over-all sales time.
Mobile technology is quite an enabler when it comes to managing a distributed field force network of an organization. Big or small the impact of technology is significant.
We will be explaining how a simple thing like automating “attendance” into a compliance process for field force can impact your growth in business.
We would like to know your sales challenges. In case you want to know how our mobile solution can help you in managing your field force just drop your contact below and we will call you back.
ForcePower Infotech Pvt. Ltd.
A307, Deluxe Centre
157c Lenin Sarani
Kolkata - 700013